Participation in 2018 trade fairs continues for Pomì and Consorzio Casalasco del Pomodoro. Together they will be present with a stand - Pavilion 5 Stand E016 - at the Cibus show in Parma, 7-10 May, where they will also discuss new marketing strategies.
For Pomì, 2018 is the year of digital internationalization through the implementation of a platform for centralized, optimized management of 13 new sites and dedicated social media channels. This platform targets countries where the brand is already well established as well as new strategic markets for business development.
With this project, contents common to the sites can automatically be shared and information and posts can be customized to reflect the uses and customs of the various countries.
More specifically, the platform opens to such nations as: Germany, Austria, Russia, United Arab Emirates, Lebanon, Bahrain, Jordan, Saudi Arabia, Japan, Canada and Guatemala and consolidates the company’s presence in Italy and the United States, where the brand already has great digital visibility.
The internationalization is not just digital!
For the 4 days of the trade show, the Pomì stand will host three international chefs - from Mexico, Lebanon and Japan - who will merge the culinary traditions of their countries with Pomì tomato, the prime ingredient of our Mediterranean Cuisine.
Pomì awaits you at Pavilion 5, Stand E016.